What’s the first thing that comes to mind when people think about you or your business? That’s your brand. Personal brands develop whether we want them to or not and can be the difference between success and failure in every business endeavor. Learn how to take hold of your brand and leverage its power to create the business future you’ve worked hard for.
As the President of Biggs & Associates, Bill is passionate about helping business leaders, athletes and sports professionals effectively leverage their platforms to impact the world. Bill wrote Johnny Manziel’s Heisman speech and prepared Johnny for that momentous evening. In addition, he serves as the communications strategist for NFL Hall of Famers, NCAA Champions, ESPN Broadcasters and the athletic departments of Texas A&M, Texas Tech, and the University of Kansas. With a graduate degree in Educational Psychology from Texas A&M, graduate studies at Harvard Business School and years of experience on stage and in the boardroom, he’s used his unique understanding of what drives human behavior to accelerate performance in media, communications, education, and the corporate world. With leadership roles in pastoral ministry, as the COO of Daniel Stark Injury Lawyers, and mentor/friend to some of the most talented people in the country, he’s focused his professional expertise on one simple goal: when people and organizations work with him, they get better.
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11:30 a.m. – 1:00 p.m.
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